Do you own a small business? Are you struggling to get your message out there and attract new customers? If so, you're not alone. Many small business owners find the marketing process to be overwhelming and confusing. But it doesn't have to be that way. In fact, you can create a successful marketing plan that will help you grow your business without spending a fortune. All you need is a One … [Read more...]

Having a £1 million client might sound like a dream But, it can be a reality – we’ve done it ourselves! One of our clients, has been with us over 20-years, spending approximately £50,000 per year – hence, the £1 million client tag. How can you do the same in your business? It’s simple, do the opposite of what the masses do! Most people spend the majority of time looking after their … [Read more...]

Key Themes: Business, Time Management, Goal Setting, Leverage, Overwhelm Summary: 12 Week Year by Brian Moran and Michael Lennington is a book on goal setting. Most people work on creating annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of yearly goal setting. This book challenges you to redefine your “year” to … [Read more...]

It’s impossible to build a successful business without creating a strong brand. So, what is a brand and what are the elements of brand identity? Here’s what you need to know – 5 proven steps that will help you create a powerful brand identity for your business.  What is brand identity? A brand is the experience your customers and customer prospects have with your company. A strong … [Read more...]

Too often as small business owners, we can often feel that we are playing on an uneven ball-park with our bigger rivals. Our larger competitors have access to more resources (people and finances) and can simple out supply and outpace us in many areas. We shouldn’t, however, be so quick to assume that we will be outplayed. Small can still be beautifully formed! Here are the top 10 benefits that … [Read more...]