Key Themes:
Business, Time Management, Goal Setting, Leverage, Overwhelm
Summary:
12 Week Year by Brian Moran and Michael Lennington is a book on goal setting. Most people work on creating annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of yearly goal setting. This book challenges you to redefine your “year” to cover 12 weeks. In 12 weeks, you can have a greater focus and productivity. The 12 Week Year helps you to concentrate on what matters most and creates a sense of urgency to get things done now. In the end more of the important stuff gets completed and the impact on results is exponential.
Content Overview:
Moran and Lennington provide a simple but effective framework for setting goals and actionable tactics for executing on those goals. By shortening your time periods, The 12 Week Year enables you to focus on your most important objectives and strategies.
Moran and Lennington outline eight elements that are fundamental to high performance in any business or personal context. These are as follows:
- Vision: Creating a compelling vision provides you with a clear picture of the future.
- Planning: A clear plan states and focuses on your top priorities and the action steps needed to achieve them.
- Process control: A set of tools and milestones that align your daily actions with the key actions you want to achieve.
- Measurement: Lead and lag indicators that provide comprehensive and immediate feedback for informed decision-making.
- Time use: Using your time effectively is a must.
- Accountability: Taking ownership. Creating a willingness to take responsibility for your actions and results, regardless of the situation.
- Commitment: Keeping your promises to others build strong relationships, and keeping promises to yourself builds character, esteem, and success.
- Greatness in the moment: Result-driven activity is not the attainment of greatness, but simply confirmation of it.
By setting new goals and planning how to achieve them every 12 weeks creates impetus and momentum and ensures you stay on track.
Key action steps From The 12 Week Year
- Create a compelling vision for your life.
- Set 12-week goals.
- Break your 12-week goals into weekly and daily action plans.
- Schedule weekly review and planning sessions to measure results and stay focused on achieving your vision.
Rating: 9/10
If procrastination is your problem, this is an excellent book that outlines how you can shift your mindset to order your day to get the most important tasks done first!
Readability: 8/10
Moran and Lennington cover a lot of ground in this book, however, it could be easily simplified into the key steps above. It’s definitely a book to read and annotate, rather than one to listen to.
Does what it says on the tin: 9/10
Most definitely, it’s a great formula for creating a clear, accountable plan to help you to achieve more and stress less.
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